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Cross Cultural Management. Text and Cases (en Inglés)
Dipak Kumar Bhattacharyya (Autor)
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PHI Learning
· Tapa Blanda
Cross Cultural Management. Text and Cases (en Inglés) - Dipak Kumar Bhattacharyya
Libro Nuevo
Origen: Estados Unidos
Envío: 5 a 6 días háb.
$ 41.99$ 39.52
Reseña del libro "Cross Cultural Management. Text and Cases (en Inglés)"
New Edition. Ideal for management students and practising managers, the text is designed to address the challenges of globalisation and international business. Organised into 14 chapters, the book blends theory and practice, offering deep insights into organisational culture, diversity management, cross-cultural communication, mergers and acquisitions, and global decision-making. It also examines cultural issues in modern management practices such as BPR, TQM, Lean, Six Sigma, and TPS. Each chapter begins and ends with a case study, enriching practical understanding. The book is supported with online MCQs and chapter-wise PPTs for enhanced teaching-learning.
The book is supported with online MCQs and chapter-wise PPTs for enhanced teaching-learning.
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