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Professional and Business Communication: Personal Strategies for the Post-Digital World (en Inglés)
Peter Hartley; Susie Marriott; Helena Knapton (Autor)
·
Routledge
· Tapa Blanda
Professional and Business Communication: Personal Strategies for the Post-Digital World (en Inglés) - Peter Hartley; Susie Marriott; Helena Knapton
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Reseña del libro "Professional and Business Communication: Personal Strategies for the Post-Digital World (en Inglés)"
This new edition of Professional and Business Communication is an ideal core communications textbook for students on business, management and professional courses preferring a practice-focused, and colloquial approach that combines accessibility with key theory. Techniques and processes detailed in the book include planning and preparing written communication, effective structures in documents, diverse writing styles, managing face-to-face interactions, using visual aids, delivering presentations, and organizing effective meetings. The third edition of this popular text has been thoroughly revised and updated to cover the dramatic shifts in communication practices that have been driven by remote working and increased technology use. It explores the current and likely future impact of these changes on communication practices, both for good (border lessness; flexibility) and bad (isolation; burnout; fatigue) and looks at contemporary trends and future developments. This edition has also been revised to include even more examples, cases, tasks, activities and discussion topics, with pedagogical features designed to aid international students. This popular text (and the accompanying website) will continue to support students on business, management and professional courses for years to come.
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